SANDISK - IBI
Worked with the product team at SanDisk on the brand identity and go to market brand strategy of their new product, ibi. We defined the brand expressions. I also personally designed the product page and executed the motion design. Executive Creative Director: Lars Hansson Agency: R/GA
Creative Director: David Hsia
CD/Strategist: James Moore
Design Director: Everett Pelayo
Senior Designer: Christian Jang
Designers: Natalie Liu, Nathan Fyock
Producer: Annie Hough